MAA International

PROJECT TYPE:
Print and digital marketing material.

ROLE:
Senior graphic designer

TOOLS USED:
Adobe Photoshop, Illustrator, Indesign and XD.

YEAR:
2015 - Current

• Delivery of designs within projected timeframe

• Source stock vectors and images necessary for design works

• Create campaign relative graphic concepts

• Create effective visuals relevant to the campaign

• Liaise with Marketing & Graphics team

• Liaise with Project Team team for information regarding field work

• Create designs within allocated budget

• Folder management

MAA International is an Australia's Trusted Charity, providing aid to millions around the globe since 1989.

As the leading senior graphic designer at MAA international marketing plays a crucial role in establishing relationships between supporters / beneficiaries and a charity offering in the market place. Marketing gives the assurance and confidence in its brand and provides salience and relevance to the cause. This makes the marketing function critical in every charity.

The designs are to follow MAA International branding guidelines and deliver design solutions that have a high visual impact. The designs are required for a huge variety of promotional mediums, including but not limited to, websites, print material, social media, emails, and promotional collateral.